On Campus Course Information
Pre-requisite - Completion of
Foot Reflexology Program
(UCR
or recognized equivalent)
"To open a business is easy; To keep it open is very difficult."
Ancient Chinese Proverb
 Health
is big business. "In 1990, Americans paid
13.7 billion dollars for visits to alternative medical practitioners,
10.3 billion dollars was out of pocket. The Health business has exploded in the
last decade. In 1993, 1 in 3 made
425 million visits to alternative practitioners,
exceeding the number of visits to primary care physicians, which was 388
million", so reports Life Association News.
"According to the Consumers Association, 9 out of 10 members who have used
complementary medicine would use it again,
80% would recommend it to others.
50% of patients surveyed after treatment report "greatly improved", and 40%
reported "improved" or "slightly improved",
88% reported that they still experienced improvements after 10 weeks".
Source "The Handbook for Complementary Medicine, Stephen Fulder.
The World Health Organization has stated that
Reflexology
is one of the
fastest growing
alternative therapies in the world today. It should come as no surprise that
Reflexology is a must for the 21st century. There is a great need to make this
age-old therapy an essential part of everyday life for everyone.
Scientific research
is currently underway throughout the globe and this is fundamentally important
to the continuing growth and respectability of Reflexology. Just like any other
therapy so much depends on the practitioner in the art of using this technique.
 The
public has an increasing awareness of complementary therapies as they perceive
the need to have a
fit and healthy lifestyle.
How ready are you as a Reflexologist to take advantage of this up-swing in
health awareness?
Do you know where you want to be in one month, six months or even one year?
Without planning - every event will be a surprise and not all will be pleasant.
This course specifically
focuses
on the very
unique industry of Reflexology
and will take you through the step-by-step process of planning how you want your
business to be.
In North America, one in ten practitioners in the Wholistic Health Field makes a
decent income. The other nine live on the poverty line and depend on other
incomes to survive. How can that be with health trends going the way they are?
To take advantage of the huge interest in health and be a financially successful
Reflexologist, you HAVE to have a
serious, workable, practical business plan
in place. So how prepared are you? How well can you answer the following
questions?
Questions for Every Reflexologist
-
Did you know that Reflexology is classed as
part of the service industry?
-
How well do you know the service industry?
-
What services do you offer? Basic, Advanced or
Therapeutic Reflexology?
-
Have you conducted a market survey of your
competition?
-
Do you know how to carry out a market survey?
-
If you don't know who you are competing against
- how can you be competitive?
-
How do you plan to attract new clients?
-
Why should someone pay you for a Reflexology
session?
-
What do you do different from other
Reflexologists?
-
Where do you work?
-
How much do you charge?
-
What do you want people to know about you and
your Reflexology business?
 Having
ready, positive answers to these questions - can mean the difference between
financial success and failure in business! Which do you choose?
What is your advertising plan? Do you have one? If you don't tell clients
and prospective clients about the services you offer, how will they know you are
looking for their business? Word of mouth advertising can be limiting!
Have you created
brochures and flyers?
Are they exciting, innovative? Are they an EFFECTIVE way of getting your message
out to all your potential customers?
Additional topics covered in this workshop
-
Creating a Vision Statement
-
Creating a Mission Statement (often confused
with the Vision Statement)
-
Creating effective
brochures and flyers
-
Business Planning
-
Marketing Plan
-
Drafting a Business Plan
-
Professionalism – your
business image
-
Energy of money
-
Financial management
-
Financial Planning for Small Businesses
-
Marketing Yourself
-
Recession proof your practice
-
Success Check List
Remember - Failure to Plan - is Planning to Fail. Are you planning to
fail?
This workshop creates a whole
new world of opportunities
for you and your business. You however have to take the first step and register
for this class, if you don't and your competition does, you will be left behind
when the rest of the world is riding high on the crest of the health
awareness wave - and that crest is worth billions of dollars of income, and
rising all the time.
To read what students are saying about this program
click here.
For Therapeutic Reflexology Diploma information
click here.
For Full UCR in-class Calendar information
click here.
For
Registration Forms
click here.
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